the smart solution for Rochester jobs

Lead Field Marketing Manager

Company: CenturyLink
Location: Rochester
Posted on: January 14, 2019

Job Description:

CenturyLink (NYSE: CTL) is a global communications and IT services company focused on connecting its customers to the power of the digital world. CenturyLink offers network and data systems management, big data analytics, managed security services, hosting, cloud, and IT consulting services. The company provides broadband, voice, video, advanced data and managed network services over a robust 265,000-route-mile U.S. fiber network and a 360,000-route-mile international transport network. Visit CenturyLink for more information.

Job Summary

The Field Marketing Manager (FMM) is responsible for driving the regional plan, national marketing campaigns and national programs that improve sales productivity and ultimately lead to acquiring new network customers and to up-selling new strategic and managed services to existing accounts. This position will develop and deliver tactics that drive high utilization and significant, measurable results from marketing programs, campaigns and tactics in order to move prospects and customers through the sales cycle to meet CenturyLink's sales and revenue targets. The FMM role will support the CenturyLink Enterprise sales organization in a fast-paced environment and requires both marketing and sales expertise.

Job Description

Develop, manage, and track results from a regional field marketing program budget and regional marketing plan.
Drive marketing programs starting with collaborating and planning with our programs team, to scheduling, to communication, to execution, to enablement and through results tracking.
Develop and execute communications plans to ensure that Sales is aware of marketing programs, product launches, sales enablement activities, and other top priorities.
Ensure adoption and participation in marketing campaigns and the related use of marketing automation tools by sales professionals; develop and deliver actions plans for improvement in adoption as needed.
Manage a formal feedback process to provide field input on programs and promotions to product and segment marketing teams.
Drive lead generation activities to increase lead conversion rates (i.e., conversion of leads into sales funnel opportunities) to meet overall revenue targets. Pilot new demand generation programs.
Track lead generation results using Communicate these results, identify and address issues affecting prompt follow-up on leads and/or lead quality concerns, and identify opportunities for improvement to sales and marketing leadership.
Participate in and/or lead special projects on an as-needed basis.


Excellent written and verbal communication skills with comfort levels interfacing with executives
Bachelor's degree and 6+ years' progressive marketing and other work experience
Experience managing multiple vendor relationships
Strong analytical skills and comfort with developing and supporting marketing metrics and reporting on measures of success such as Program ROI
Experience developing and managing a marketing budget
Verbal and written communication skills appropriate for supporting Regional Sales VP and presenting to C-Level customers & prospects of organizations with 500+ employees.
Proven track record of successfully partnering with and supporting sales management
Experience with developing integrated, multi-touch marketing plans including lead generation programs
Experience with technology marketing
Experience with sales and marketing automation systems and Marketo
Strong team player with a positive attitude
Travel 30%

Preferred Experience:
Technical sales, sales engineering, or product management experience strongly preferred
Sales management experience preferred
Quota-bearing sales experience or equivalent


Masters or Equivalent

Bachelors or Equivalent

Alternate Location: US-Massachusetts-Boston; US-Massachusetts-Woburn; US-New York-Rochester

Requisition #: 208457

This job may require successful completion of an online assessment. A brief description of the assessments can be viewed on our website at

EEO Statement

We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, marital status, family status, pregnancy, or other legally protected status (collectively, "protected statuses"). We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training.


The above job definition information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job. Job duties and responsibilities are subject to change based on changing business needs and conditions.

Keywords: CenturyLink, Rochester , Lead Field Marketing Manager, Executive , Rochester, New York

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category

Other Executive Jobs

Senior Manager, Software Engineering
Description: Description: Job Title - Senior Manager, Software Engineering Job Location - Rochester, NY Job Code - CS20180412-29096 Employer is a leading technology innovator, solving customers' toughest mission-critical (more...)
Company: Harris Corporation
Location: Rochester
Posted on: 01/23/2019

Description: The Expertise We're Looking For ul li FINRA Series 7 63 required prior to hire li Series 65 and/or 66 and state registrations preferred or required within 3 months of hire li A college degree (more...)
Company: Fidelity Investments-US
Location: Rochester
Posted on: 01/22/2019

Presales Solutions Manager- Financial Services
Description: Provides direction and specialist knowledge in applying the technology/application to client business. Facilitation of customer product/application understanding through presentations demonstrations and (more...)
Company: Oracle
Location: Rochester
Posted on: 01/22/2019

Project Manager (Military Veterans Wanted!)
Description: Summary: This position requires a BS, active duty USAF experience as a manager leading a multi-functional team, experience with managing base operations contracts at a USAF air base and a secret clearance. (more...)
Company: HCI - Integrated Solutions
Location: Niagara Falls
Posted on: 01/23/2019

Director, Facilities - General Hospital
Description: As a of Facilities, your leadership and management skills ensure exceptional quality, service and value throughout the department. STATUS: Full Time LOCATION: Rochester
Company: Rochester Regional Health
Location: Rochester
Posted on: 01/22/2019

Chief Operating Officer
Description: Reporting to the President - Sportservice, the Chief Operating Officer, has primary responsibility for administering all aspects of the operations of the Sportservice business. With primary responsibility (more...)
Company: Delaware North
Location: Buffalo
Posted on: 01/22/2019

Maintenance Manager
Description: If you are an energetic person who enjoys challenges and working in a fast-paced environment Make the Better Move with your career and join our winning team at Avis Budget Group. Job Summary: This position (more...)
Company: Avis Budget Group
Location: Buffalo
Posted on: 01/23/2019

Inside Sales Customer Sales Director (New Business)
Description: Skillsoft is currently seeking a dynamic, ambitious and professional Sales Director to help us with new account acquisition within a defined territory. You will be working for the global leader in eLearning (more...)
Company: Skillsoft
Location: Rochester
Posted on: 01/22/2019

NetSuite Sr. Project Manager - Restaurant & Hospitality (Chicago, Denver, Austin Preferred)
Description: As a recognized authority and leading contributor, this project management professional, provides consistent innovative and high quality solution leadership. Responsible for guiding the successful implementation (more...)
Company: Oracle
Location: Rochester
Posted on: 01/22/2019

Hospital Employed Interventional Pain Management needed near Buffalo!!
Description: Hospital Employed Interventional Pain Management needed near Buffalo Opportunity: Hospital is looking for a BC/BE Pain Management MD/DO who would like to join an established turn-key Pain Management (more...)
Location: Buffalo
Posted on: 01/22/2019

Log In or Create An Account

Get the latest New York jobs by following @recnetNY on Twitter!

Rochester RSS job feeds