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Director of Conversion Optimization

Company: VirtualVocations
Location: Rochester
Posted on: February 4, 2025

Job Description:

A company is looking for a Director of Conversion Rate Optimization to lead their CRO efforts and drive client success.



Key Responsibilities

Lead the transformation of the team from design-focused to conversion-focused
Develop and implement CRO methodologies aligned with customer acquisition and retention strategies
Collaborate with sales to drive new business and upsell opportunities through CRO initiatives


Required Qualifications

5+ years of experience in Conversion Rate Optimization, preferably in B2B SaaS environments
Experience managing or transforming teams towards CRO and creating best practices
Strong understanding of optimization tools such as Google Optimize and Optimizely
Proven track record of working cross-functionally with marketing and sales teams
Ability to thrive in a fast-paced, performance-driven environment

Keywords: VirtualVocations, Rochester , Director of Conversion Optimization, Executive , Rochester, New York

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