Content Marketing Manager
Company: Brand Networks
Posted on: May 26, 2023
We are seeking a highly motivated, efficient, creative, and detail-oriented self-starter to join our Marketing & Digital Services team as Content Marketing Manager.
In this role, you will be an influential stakeholder within the Content Marketing function of our department-serving as both a leader and an active contributor. You will collaborate with a robust team of marketing professionals to develop and execute strategic marketing initiatives in alignment with our integrated brand and content marketing goals to drive business growth.
Our ideal candidate is a marketing generalist who excels at leveraging their dynamic skillset to strategize, create, distribute, promote, and optimize compelling content that resonates with our target audience, drives brand awareness, and generates leads.
How you will spend your days:
Create, curate, and manage the development of compelling, impactful, and influential corporate content
Manage production schedules and editorial calendar to ensure timely delivery of content across channels
Conduct market research and analysis to inform brand marketing strategy and content development
Collaborate and coordinate cross-functionally with a broad range of internal and external stakeholders
Ensure consistent and cohesive messaging and branding across all content marketing initiatives
Provide leadership to associate team members and nurture their professional development
Analyze content performance data to identify areas of opportunity for optimization
Partner with senior leadership to align on strategy and business objectives
Requirements to be successful:
Bachelor's degree in Marketing, Communications, Business Administration or a related field
5-7 years of marketing experience, with a minimum of 2 years in a leadership role
Strong ability to manage multiple project timelines and deadlines in tandem
Proven track record of managing successful brand marketing campaigns
Excellent attention to detail, responsiveness and time-management skills
Skilled at conveying compelling brand narratives across a variety of channels and mediums-including social media, video content, digital advertising, sales collateral, email marketing and experiential marketing
Ability to work independently and collaborate in a team environment
If you are a creative and results-driven marketing professional with a passion for content that drives business growth, we want to hear from you!
Benefits of joining our team:
Medical, dental and vision insurance
Employer-sponsored long-term disability and life insurance
People experience platform and employee rewards
Supportive and inclusive workplace environment
Paid time off and flexible work schedule
Career growth opportunities
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Keywords: Brand Networks, Rochester , Content Marketing Manager, Executive , Rochester, New York
here to apply!