Marketing Associate

Company: RPP Sold Team of RE/MAX Plus
Location: East Rochester
Posted on: May 28, 2023

Job Description:

We're hiring for a dynamic marketing coordinator to bring our brand to the next level. As a member of the marketing team, you'll assist the marketing manager with the implementation and execution of marketing campaigns through promotional materials, creative content, advertising strategies, and social media. The ideal candidate for this position balances creativity with structure, can effectively work with a team to bring great ideas to life, and is committed to on-brand quality work. If you can't wait to get started, we want you on our team.

Responsibilities:

Develop branded marketing materials such as social posts, blogs, and web copy that is professional and well-written
Run our social media accounts and return messages to inquiries
Oversee website, mailing lists, analytics, and SEO to ensure content is regularly updated with the most recent information
Play a key role on the marketing team in advising on and contributing to digital, advertising, and marketing strategies
Create monthly breakdowns of our analytics on web and social, recommend improvements, and identify growth opportunities
--- Develop and implement a strategic annual marketing plan
--- Monitor, approve, and assist agent marketing to ensure compliance with brand standards, real estate commission rules, and other association rules
--- Streamline company materials and campaigns to ensure a consistent and concise message
--- Create, deliver and edit marketing materials and advertising campaigns that are effective and timely
--- Develop new community events and all signage to encourage and entice potential buyers
--- Develop, manage and deploy engagement opportunities for Agents/Clients/Strategic Partners and comprehensive launch campaigns for dissemination of collected content
--- Manage website design, content, SEO development, and tracking analytics to ensure all content is up-to-date and relevant
--- Become the subject matter expert on brokerage-provided marketing platforms and provide onboarding and ongoing training to agents
--- Assist in content creation and local campaign development for all social media accounting, including Facebook, Twitter, Instagram, and other social media posts, and helping respond to followers
--- Support the company and agent by tracking incoming leads/prospects so marketing campaigns can be adjusted accordingly to help ensure company growth
--- Plan and organize all team events, take photos, and then market on social media
--- Design, implement, and optimize email marketing campaigns to various audiences, track, and report results

Qualifications:

2+ years of experience in Marketing or related field
Must possess excellent project management skills, communication skills, and a strong work ethic
4-year degree in Marketing, Journalism, Business, or related field required
Advanced knowledge of current market trends
Experience with social media platforms, CRM, CSM, and public relations
--- Must possess excellent communication skills and have a positive, upbeat attitude, and fundamentally enjoys creating engagement experiences in person and online
--- Experience with graphic design video editing and photography is required
--- Maintains an open mind to new ideas and suggestions
--- Develops innovative, forward design concepts
--- Attention to detail and a proven understanding of the luxury audience
--- A complete application with an uploaded resume, cover letter, screening questions, and personality assessment is required for consideration

About Company:
The RPP Sold Team of RE/MAX Plus is the #1 RE/MAX team in New York State. The Robert Piazza Palotto's Sold Team brings together the leading experts in the Rochester Real Estate market to provide outstanding service, insider knowledge, and impressive statistics at every turn.

If you want to take your career to the next level, are interested in professional growth and are driven to be the best you can be, then look no further and consider if you'll fit with the award-winning team and culture of the RPP Sold Team of RE/MAX Plus. We are consistently a top-producing team. We have proven systems, marketing, follow-up, and technology - all to support your success. We are also fully engaged in your professional and personal growth in a way that few others offer. We would love to talk to you about joining our team!

RE/MAX Plus Building 2171 Monroe Ave Rochester, NY 14618

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