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Senior Content Marketing Associate

Company: Chartis
Location: Rochester
Posted on: March 19, 2023

Job Description:

About ChartisChartis is a comprehensive advisory and analytics services firm dedicated to the healthcare industry. With an unparalleled depth of expertise in strategic planning, performance excellence, informatics and technology, and health analytics, we help leading academic medical centers, integrated delivery networks, children's hospitals and healthcare service organizations achieve transformative results.We are comprised of uniquely experienced senior healthcare professionals and consultants who apply a distinctive knowledge of healthcare economics, markets, clinical models and technology to help each client address their most pressing issues. We question everything and apply thoughtful and rigorous analysis to each challenge, issue and opportunity.We are lucky to have extraordinarily talented people working in our firm - all brought together around our unifying mission, a shared dedication to our core values, and the emphasis we place on creating an environment that enriches the experiences of our clients, our colleagues and our communities. In this way, we find that we are remarkably aligned with our clients. And that has made for achieving some truly great things. Chartis has offices in Boston, Chicago, New York, San Francisco, and Nashville. Remote work is allowed. Role OverviewAs Senior Content Marketing Associate, you'll support our high impact content and thought leadership program. You'll play an integral role in the day-to-day strategy and execution of our content framework and calendar. You'll also work closely with business line executives to plan, write, edit, and promote our dynamic thought leadership. This is an exciting opportunity for a rising marketer to make a big impact in a dynamic, high-growth organization.Responsibilities

  • Thought leadership development - Assist in planning, writing, and editing industry-leading content, specifically tied to solutions and practices. Partner with internal subject matter experts to deliver memorable storytelling, thought-provoking insights, and an attention-grabbing final product.
  • Content project management - Play an integral role in the ongoing development and execution of content strategy. Collaborate with practice support leaders to ensure thought leadership projects are appropriately staffed, created according to marketing guidelines and best practices, and executed against a realistic timeline.
  • Multi-channel marketing & promotion - Leverage web, social media, paid, and earned media platforms to maximize engagement and extend the lifespan of thought leadership. Qualifications and Desired Skills
    • Excellent written and oral communication skills, with a portfolio of published content as a lead writer/ghostwriter and as an editor.
    • 3+ years of experience in content marketing on healthcare industry topics, ideally in Consulting or Professional Services
    • Bachelor's degree in Marketing/Advertising, Journalism, Communications, or related field.
    • Experience writing and editing a wide variety of content formats, such as marketing emails or newsletters, webpage copy, and in-depth articles, analyses/reports, or whitepapers
    • Experience managing multiple projects and deliverables effectively, with expert attention to detail, under deadline
    • Ability to translate traditional content into storytelling and digital content
    • Ability to synthesize and write about complex healthcare topics to create a memorable, easy-to-consume final product
    • Ability to take concepts and translate them into multiple formats, including visual representations
    • A strong grasp of content marketing principles, and familiarity with current marketing trends and strategies
    • Ability to be flexible, work in ambiguous situations, and adapt to changing business requirements
    • Experience publishing web content
    • Experience following a set style guide, AP Style preferred
    • Experience working effectively with individuals at all levels of an organizationAt Chartis, we pride ourselves on having a diverse workforce. We value and celebrate the uniqueness of individuals and the different perspectives they provide. We offer equal opportunity employment regardless of race, color, religion, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, or protected veteran status.

Keywords: Chartis, Rochester , Senior Content Marketing Associate, Advertising , Rochester, New York

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